Privacy Policy

Newfield Homes Limited (“we”, “us”, or “our”) is committed to safeguarding your personal information and respecting your privacy.

This policy explains how we collect, use, and protect personal data when you visit our website or otherwise interact with us. It’s important that you read this policy alongside any other privacy or fair processing notices we may provide on specific occasions, so you fully understand how and why we handle your data. This statement complements other notices and does not override them.

For the purposes of the UK Data Protection Act 2018, the UK General Data Protection Regulation (“UK GDPR”), and any future data protection legislation,

Newfield Homes Limited is the “data controller” responsible for your personal data.

Information We Collect

“Personal data” means any information that can identify you as an individual. It does not include anonymised data. We may collect and process the following:

1. Information you provide directly to us

This includes details you submit via website forms, by email, by phone, or in person.

Examples include:

● Your name, address, email, and telephone number.

● Information about a property you are interested in buying or selling.

● Your marketing preferences.

● Payment details if you are purchasing from us.

● Feedback, enquiries, or competition entries.

2. Information we collect automatically

When you visit our website, we may collect technical and usage information such as:

● IP address, browser type/version, operating system, and device details.

● Pages viewed, search activity, and navigation patterns.

● Time spent on pages and interaction data (clicks, scrolling, etc.).

3. Information from third parties

We may receive personal data from business partners, service providers, analytics platforms, advertising networks, or publicly available sources.

We may also create and use aggregated statistical data for analysis, which cannot be used to identify you unless combined with your personal data.

We do not intentionally collect special category data (e.g., health information, political opinions, ethnicity) or details of criminal convictions.

How We Use Your Information

We only use your personal data where we have a legal basis to do so. This can include:

● Fulfilling a contract with you or taking steps before entering into one.

● Complying with legal obligations.

● Pursuing our legitimate business interests (such as improving our services or

preventing fraud), provided your rights are not overridden.

● Your explicit consent, where required.

Typical uses include:

● Registering you as a customer or website user.

● Responding to your enquiries and providing requested information.

● Processing payments and managing property purchases.

● Sending you marketing communications (with your consent or as otherwise permitted by law).

● Analysing website usage and improving our services.

● Meeting regulatory requirements.

You can withdraw consent for marketing at any time by contacting us (see “Contact”

below).

Sharing Your Data

We may share your personal data with trusted third parties, such as:

● Selling agents or subcontractors related to our developments.

● Professional advisers (lawyers, accountants, insurers).

● Regulators and government authorities when required.

● Service providers who support our operations (e.g., IT, marketing, payment processing).

● Other businesses in the event of a merger, acquisition, or sale of assets.

All third parties are required to handle your data securely and in line with applicable laws.

International Transfers

We do not generally transfer data outside the UK or EEA. If it becomes necessary, we will ensure appropriate safeguards are in place, such as standard contractual clauses approved by the relevant authorities.

Data Security

We use technical and organisational measures to protect your data from loss, unauthorised access, or misuse. Access is restricted to individuals with a business need, and all processing is carried out under strict confidentiality obligations. However, no internet-based transmission is completely secure, so you share information at your own risk.

Data Retention

We keep your personal data only for as long as necessary to fulfil the purposes we collected it for, including any legal, accounting, or reporting requirements. In some cases, we may anonymise data for statistical purposes, in which case we may use it indefinitely.

Your Rights

You have the right to:

● Access a copy of the personal data we hold about you.

● Request correction of inaccurate or incomplete data.

● Request deletion of your data where there is no legal reason to keep it.

● Object to our processing where we rely on legitimate interests.

● Restrict processing in certain circumstances.

● Request a transfer of your data to another provider.

● Withdraw consent at any time where processing is based on consent.

You will not normally be charged for exercising these rights, but we may refuse or charge a fee for excessive or unfounded requests.

Cookies

Our website uses cookies to improve user experience and analyse traffic. For more details, please see our Cookie Policy.

Changes to This Policy

We may update this privacy policy from time to time. The latest version will always be available on our website.

Contact

If you have questions, concerns, or complaints about this policy or our use of your data, please contact:

Newfield Homes Limited

Kings Head House, 15 London End, Beaconsfield, Buckinghamshire HP9 2HN

Email: info@newfieldhomes.co.uk

Tel: 01494 578900